Rob CallisterPeople who work in tourism are being invited to learn more about the government’s strategy to grow the industry.

The annual ’Tourism Industry Day’ will taking place on Tuesday, February 25, at the Villa Marina.

Delegates will attend workshops designed to improve business performance.

The event is designed for people who run hotels and boarding houses, activity and attraction providers, restaurateurs and retailers.

The main morning presentation will be led by Angela Byrne, the head of the government’s tourism agency, and Ranald Caldwell, the non-executive chairman of the agency.

Together they will talk about the agency’s strategy for 2020-2023 to attract more tourists and explain how the Visit Isle of Man agency intends to promote and develop the Isle of Man as a year-round visitor destination over the next three years.

Rob Callister MHK, the politician with responsibility for Visit Isle of Man and Motorsport, said: ’The competition for the tourism pound is fiercer than ever and in order to compete effectively we must create a common sense of purpose and strategic direction to build and promote the Isle of Man as a quality visitor destination.

’I would encourage all businesses to take advantage of the support offered by the Visit Isle of Man Agency as part of their strategy to work with industry partners to continue growing our visitor economy.’

Mrs Byrne said: ’This will be the ninth Tourism Industry Day hosted by Visit Isle of Man and a significant one as we outline our strategy that will direct the development, management and promotion of tourism and the visitor economy in the Isle of Man until 2023.

’In recent years there have been significant changes in consumer behaviour, not least with the rise in the use of technology.

’It’s therefore vital the agency continues to develop effective partnerships with tourism trade and industry bodies to identify training needs and assistance with the provision of effective solutions.’

She revealed that Linda Moir, an expert in human resources and customer service, will be a speaker at the event.

’From Virgin Atlantic’s award winning service to the exemplary front-of-house service at the London 2012’s Olympic and Paralympic Games, Linda has been responsible for leading outstanding operations in human resources and customer service management and will be providing insights on how differentiated customer experience can drive enhanced performance for tourism businesses,’ Mrs Byrne said.

In the afternoon, there will be a number of workshops and sessions on topics to give tourism businesses tips about developing their business.

The event also offers opportunities to * find out more information on grants and assistance schemes available to tourism businesses.

The Tourism Industry Day is free to attend and refreshments are provided throughout the day by Taste Isle of Man members Wicked Wagon and The Alpine.

To register for the event, visit

Booking is essential as places are limited.

Source: IoMToday